The Root | The Blacker the Content the Sweeter the Truth

The Blacker the Content the Sweeter the Truth

The Blacker the Content the Sweeter the Truth

Videos

Auntie Unfiltered With Vanessa Bell Calloway

Illustration for Black Dog Lovers? The Complex Relationship Between Black folks and Man’s Best Friend

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Black Dog Lovers? The Complex Relationship Between Black folks and Man’s Best Friend

Deals of the Day

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Illustration for Tuesday's Best Deals: Pokémon Anniversary Apparel, Aukey Smart Watch, Insignia 70" 4K TV, Samsung Galaxy Z Fold 2, Blume Self Care Bundle, Cuisinart Cookware, and More

Tuesday's Best Deals: Pokémon Anniversary Apparel, Aukey Smart Watch, Insignia 70" 4K TV, Samsung Galaxy Z Fold 2, Blume Self Care Bundle, Cuisinart Cookware, and More

Illustration for Save $100 on the Super-Sucking Dyson V11 Outsize Cordless Vacuum

Save $100 on the Super-Sucking Dyson V11 Outsize Cordless Vacuum

Illustration for What's New and Black on Netflix in March 2021? Well, You Can Get On Up and Pay Tribute to Chadwick Boseman

What's New and Black on Netflix in March 2021? Well, You Can Get On Up and Pay Tribute to Chadwick Boseman

Tonja Renée Stidhum

Illustration for Jhené Aiko to Host the 2021 Grammys Pre-Show, Which Will Open With a Marvin Gaye Tribute

Jhené Aiko to Host the 2021 Grammys Pre-Show, Which Will Open With a Marvin Gaye Tribute

Tonja Renée Stidhum

Illustration for The Bachelor Executive Producers Publicly Support Rachel Lindsay Against 'Severe' Racist Online Bullying

The Bachelor Executive Producers Publicly Support Rachel Lindsay Against 'Severe' Racist Online Bullying

Tonja Renée Stidhum

Illustration for Marked Man: Winston Duke to Portray Marcus Garvey in Upcoming Feature From Amazon Studios

Marked Man: Winston Duke to Portray Marcus Garvey in Upcoming Feature From Amazon Studios

We gloss. We floss. We boss.View All

Illustration for Welcome to The Funk Boutique, Your Weekly Window Shop for Fashion and Beauty Drops

The Funk Boutique

Welcome to The Funk Boutique, Your Weekly Window Shop for Fashion and Beauty Drops

Illustration for In Her Shoes: Please Stop What You're Doing and Look at Serena and Olympia's Adorable New Campaign

In Her Shoes: Please Stop What You're Doing and Look at Serena and Olympia's Adorable New Campaign

Illustration for Big Beauty Tuesday: How Tracy Reese and CFDA President CaSandra Diggs Are Designing an Inclusive Fashion Industry

Big Beauty Tuesday: How Tracy Reese and CFDA President CaSandra Diggs Are Designing an Inclusive Fashion Industry

Illustration for With Two New Editions and a Personal Message, Michelle Obama Introduces a New Chapter of Becoming

With Two New Editions and a Personal Message, Michelle Obama Introduces a New Chapter of Becoming

Very Smart BrothasView all

Illustration for Coming to America Questions That Need Answers: Was McDowell's Better than McDonald's? An Examination

Coming to America Questions That Need Answers: Was McDowell's Better than McDonald's? An Examination

Illustration for The Fits of Coming to America's Darryl Jenks, Ranked From 'He Looks Warm' to 'WTF Is That?'

The Fits of Coming to America's Darryl Jenks, Ranked From 'He Looks Warm' to 'WTF Is That?'

Illustration for 28 Days of Album Cover Blackness With VSB, Day 28: Wilson Pickett's Pickett In The Pocket (1974)

28 Days of Album Cover Blackness With VSB, Day 28: Wilson Pickett's Pickett In The Pocket (1974)

Illustration for 28 Days of Album Music Blackness With VSB, Day 27: Public Enemy's It Takes A Nation of Millions To Hold Us Back (1988)

28 Days of Album Music Blackness With VSB, Day 27: Public Enemy's It Takes A Nation of Millions To Hold Us Back (1988)

News

Illustration for Federal Program Will Send Every Chicago Public Schools Student $450 for Food Expenses

Federal Program Will Send Every Chicago Public Schools Student $450 for Food Expenses

Illustration for Supreme Court Hears Arguments in Case With Critical Implications for Voting Rights Act

Supreme Court Hears Arguments in Case With Critical Implications for Voting Rights Act

Ishena Robinson

Illustration for Shreveport, La., Is Experiencing Its Own Weather-Related Crisis That No One Is Talking About

Shreveport, La., Is Experiencing Its Own Weather-Related Crisis That No One Is Talking About

Terrell Jermaine Starr

Illustration for Prosecutors Seek to Reintroduce 3rd-Degree Murder Charges Against Derek Chauvin in the Death of George Floyd

Prosecutors Seek to Reintroduce 3rd-Degree Murder Charges Against Derek Chauvin in the Death of George Floyd

Politics

Illustration for Despite Previously Acknowledging There Was No Evidence of Voter Fraud, Georgia House Republicans Still Vote to Pass Restrictive Voting Bill

Despite Previously Acknowledging There Was No Evidence of Voter Fraud, Georgia House Republicans Still Vote to Pass Restrictive Voting Bill

Illustration for Third Woman Claims Gov. Andrew Cuomo Sexually Harassed Her at Wedding: ‘Can I Kiss You?’

Third Woman Claims Gov. Andrew Cuomo Sexually Harassed Her at Wedding: ‘Can I Kiss You?’

Stephen A. Crockett Jr.

Illustration for Ohio Rep. Jim Jordan Wants to Have a Hearing on ‘Cancel Culture,’ Because Jim Jordan Is a Goddamn Idiot

Ohio Rep. Jim Jordan Wants to Have a Hearing on ‘Cancel Culture,’ Because Jim Jordan Is a Goddamn Idiot

Stephen A. Crockett Jr.

Illustration for South Dakota’s COVID-19 Numbers Are Trash. So Why Did the Governor Praise the Job She Did at CPAC?

South Dakota’s COVID-19 Numbers Are Trash. So Why Did the Governor Praise the Job She Did at CPAC?

Stephen A. Crockett Jr.