Try These Black-Owned Beauty Labels Now (While You Can Get Them On Sale)

From makeup to moisturizer, all these brands are for-the-culture–and marked down right now.

If your favorite eyeshadows and lip liners are getting low, Ulta Beauty has a just the thing you need to make sure you keep your beat looking its best.

Video will return here when scrolled back into view
Social Media Split After Bishop T.D. Jakes Retires from The Potter’s House

From Black Girl Sunscreen to CURLS natural hair products, some of the hottest Black-owned beauty brands are available at deep discounts during retail giant Ulta’s 72-hour beauty sale going on now.

Because we’re never ones to sleep on a great deal, we’ve rounded up some of the best on Black-owned beauty brands at Ulta’s Beauty Sale. The deals are only available online through the end of the day – the perfect excuse to take a break from work for a little retail therapy.

Black Girl Sunscreen Moisturizing Sunscreen Lotion

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $15.99, Online Only Deal – $9.59

If you haven’t discovered the wonder that is Black Girl Sunscreen, this is the perfect time to try. We’ve been singing the praises of Shontay Lundy’s Black Girl Sunscreen for a while. And now, her SPF 30 lotion formulated for people of color is on sale. We promise you, it’s worth every penny.

Juvia’s Place – The Coffee Shop Eyeshadow Palette

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $25, Online Only Deal – $17.50

Juvia’s Place is known for their stunning eyeshadows and The Coffee Shop Eyeshadow Palette is one of our favorites in the collection. This set of 16 neutral shades in matte and metallic finishes will help you create lots of great looks that will take you from your 9 to 5 to your night out.

Undefined Beauty – R&R Day Serum

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $28, Online Only Deal – $22.40

R&R Day Serum from Undefined Beauty is formulated with natural ingredients like Vitamin C and licorice root to brighten your complexion and reduce hyperpigmentation.

Camille Rose – Curl Maker Defining Gel

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $22.59, Online Only Deal – $15.81

Camille Rose Naturals’ Curl Maker Defining Gel is one of our favorites for the perfect wash and go. It’s made with marshmallow and agave leaf extract and has the perfect slip to leave you with curls that pop all day.

Juvia’s Place – Culture 2 Eyeshadow Palette

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $38, Online Only Deal – $26.50

If you’re looking for bold eyeshadows, look no further than Juvia’s Place Culture 2 Eyeshadow Palette. This playful palette is loaded with greens, pinks, blues and more to make your eyes pop.

CURLS – Blueberry Bliss Reparative Leave-In Conditioner

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $12.99, Online Only Deal – $9.09

Show your dry hair a little love with the Blueberry Bliss Reparative Leave-In Conditioner from CURLS. The sulfate-free leave-in not only helps repair damaged tresses, it promotes healthy hair growth.

UOMA Beauty – Stay Woke Concealer

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $25, Online Only Deal – $17.50

Make your dark under eye circles disappear with Stay Woke Concealer from UOMA Beauty. This creamy concealer comes in 20 shades that will leave you with a smooth, even complexion.

tgin – Green Tea Super Moist Leave In Conditioner

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $29.99, Online Only Deal – $17.99

Green Tea Super Moist from tgin is another one of our favorite leave-ins. Made with green tea and argan oil, it leaves your hair feeling smooth and frizz free. Oh, and it smells great too.

Keys Soulcare – Sheer Flush Cheek Tint

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $22, Online Only Deal – $15.40

Give your cheeks a healthy-looking glow with the Sheer Flush Cheek Tint from Alica Keys’ Keys Soulcare brand. Worn on its own or layered with your favorite blush, it gives your cheeks a perfect pop of color. It also works great as a lip tint.

tgin – Honey Miracle Hair Mask Packet

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $2.99, Online Only Deal – $1.79

The Honey Miracle Hair Mask Packet from tgin is a deep-conditioning treat for your tresses when you can’t make it to the salon. Raw honey, jojoba and olive oil are just a few of the natural ingredients that join forces to leave your hair feeling soft and more manageable.

Design Essentials – Scalp & Skin Care Anti-Itch and Tension Relief

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $9.99, Online Only Deal – $6.99

Formulated with tea tree and aloe, Design Essentials’ Anti-Itch and Tension Relief works on the skin and scalp and is made to moisturize and soothe itchiness.

BeautyStat Cosmetics – Microbiome Barrier Repair Purifying Cleanser

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $40, Online Only Deal – $40

We love BeautyStat’s Microbiome Barrier Repair Purifying Cleanser. It’s a gentle but hard working cleanser that helps remove makeup along with all of the dirt and grime of the day. To sweeten the deal, you get their Universal C Skin Refiner as a free gift with your online purchase.

UOMA Beauty – Badass MF Lip Liner

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $16, Online Only Deal – $11.20

The Badass MF Lip Liner from UOMA Beauty adds the perfect finishing touch to your lip look. It goes on smooth and blends beautifully with your lip color. This stuff is made to last all day.

Juvia’s Place – Nubian Lash Egypt

Photo: Ulta.comPhoto: Ulta.com

Regular Price – $13, Online Only Deal – $9.10

For great-looking lashes that won’t blow your budget, Juvia’s Place is where it’s at. We love the Nubian Lash in Egypt, a medium volume faux mink lash that looks great for day or night.

Straight From The Root

Sign up for our free daily newsletter.

Latest from The Root

Everything You Need To Know About Fredi Washington, The Black Hollywood Star Who Refused To Pass As White

Everything You Need To Know About Fredi Washington, The Black Hollywood Star Who Refused To Pass As White

Here’s everything you need to know about Fredi Washington, the Black woman who refused to pass as White in a time when it would’ve benefited her …
13 Disturbing Truths About Black Maternal Health They Don’t Want You to See

13 Disturbing Truths About Black Maternal Health They Don’t Want You to See

Before Black Maternal Health Week begins Saturday, we’re discussing 13 alarming truths no one should ignore, & the policy gaps still failing Black moms …
Why Parents of the 'Black-ish' Generation Are Choosing HBCUs Now

Why Parents of the ‘Black-ish’ Generation Are Choosing HBCUs Now

As more parents rethink what college readiness looks like, historically Black colleges and universities are emerging as a preferred path in today’s shifting educational landscape …
Judge Mathis Finally Secures His Wife Back and the Internet Is Overjoyed!

Judge Mathis Finally Secures His Wife Back and the Internet Is Overjoyed!

Judge Greg Mathis told his fans and followers that he was going to do whatever it took to get his wife back. Now, it looks like his efforts have finally paid off! …
NAACP Joins the Growing Call to Remove Trump From Office Now

NAACP Joins the Growing Call to Remove Trump From Office Now

As President Trump’s approval rating continues to drop, there is a growing call for his removal from office from both sides of the aisle …
Everything You Need to Know About Jackie Young, The WNBA’s First Million-Dollar Player

Everything You Need to Know About Jackie Young, The WNBA’s First Million-Dollar Player

The Las Vegas Aces guard made history as the league’s first seven-figure player …
Video of Black Houston Mom Wrongfully Held at Gunpoint by Police Will Make You Angry

Video of Black Houston Mom Wrongfully Held at Gunpoint by Police Will Make You Angry

A Black woman in Houston is raising alarms after she was wrongfully detained in front of her kids. Police, however, are telling a different story …
New Updates on Rapper Offset After FL Shooting Incident, Here's What We Know

New Updates on Rapper Offset After FL Shooting Incident, Here’s What We Know

We’re keeping our eye on the latest news about Offset, Cardi B’s Ex, who was shot at a casino in Hollywood, Florida …
The Real Story Behind Why Marques Houston Left 'Sister, Sister'

The Real Story Behind Why Marques Houston Left ‘Sister, Sister’

‘Go home, Roger!’ may be a beloved cultural phrase now, but for Marques Houston—it holds bittersweet memories. Let’s get into it! …
Meet the Black Women Responsible for Launching Artemis II

Meet the Black Women Responsible for Launching Artemis II

Black women have played “hidden” roles at NASA since the 1940s. Now, their work is finally being recognized with the Artemis II mission …
Coco Gauff Responds To The Hate She Received For Her 4c Hair In Viral Miu Miu Campaign

Coco Gauff Responds To The Hate She Received For Her 4c Hair In Viral Miu Miu Campaign

After receiving criticism for her hair in a recent Miu Miu campaign, Coco Gauff is calling out the haters for being insecure …
R&B Royalty Usher and Chris Brown Announce a Joint Tour, and Fans are Losing It!

R&B Royalty Usher and Chris Brown Announce a Joint Tour, and Fans are Losing It!

Is Usher or Chris Brown the King of R&B? We’re all about to find out thanks to their upcoming joint tour and fans can’t get enough! …
Trump Under Fire from Former Republican Allies as Marjorie Taylor Greene and Candace Owens Call for New Leadership

Trump Under Fire from Former Republican Allies as Marjorie Taylor Greene and Candace Owens Call for New Leadership

Former GOP allies Marjorie Taylor Greene and Candace Owens blast Donald Trump, calling for new leadership …
Supreme Court Hears Arguments Over Alleged Racial Bias that Led to a Black Man on Death Row

Supreme Court Hears Arguments Over Alleged Racial Bias that Led to a Black Man on Death Row

A now-retired Mississippi DA is at the center of the case before the Supreme Court alleging racial discrimination …
The Truth About the New Stage in Trump's Immigration Crackdown

The Truth About the New Stage in Trump’s Immigration Crackdown

Bombshell headlines surrounding DHS and ICE have quieted… But is that all a part of Trump’s greater plan? …
Professor: Why Jay-Z Is Wrong. Black People Need More Than Just A Seat At The Table.

Professor: Why Jay-Z Is Wrong. Black People Need More Than Just A Seat At The Table.

OPINION: Jay Z Says a business that Black people own 1% of should be called Black owned. That sounds good until you realize it buys you almost no power …
New Report Shows Less Support for Black Nonprofits Since 2020 Racial Reckoning

New Report Shows Less Support for Black Nonprofits Since 2020 Racial Reckoning

According to a new report, promised funding for Black-led nonprofits ended sooner than expected, and the consequences are alarming …
Black Pastor Charged With Manslaughter After Deadly Backyard Baptism

Black Pastor Charged With Manslaughter After Deadly Backyard Baptism

British Pastor Cheryl Bartley was charged Wednesday after 61-year-old Robert Smith drowned during a backyard baptism …
EXCLUSIVE: Halle Bailey, Regé-Jean Page Just Said the Quiet Part Out Loud About Love

EXCLUSIVE: Halle Bailey, Regé-Jean Page Just Said the Quiet Part Out Loud About Love

The Root spoke with Halle Bailey and Regé-Jean Page ahead of the release of their new romcom, ‘You, Me & Tuscany,’ which is out in theaters on April 10! …
Chick-fil-A Worker Finds $10K ... And Then This Happened

Chick-fil-A Worker Finds $10K … And Then This Happened

A Chick-fil-A employee in North Carolina returned nearly $10,000 he found on Good Friday, saying his faith and values made keeping the money unthinkable …