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During a press conference addressing the investigation, Los Angeles Police Chief Michel Moore said that the post by Rock’s girlfriend may have given the suspect an idea of where the couple was, according to CBS Los Angeles.

Moore explained, “The target was expensive jewelry, property that he had on his person. We believe this senseless murder occurred following a posting on Instagram or social media.”

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He continued, “The posting of that may have led to these individuals learning where he was at and going there specifically with the intention of robbing him because he’s known in the social media circles as frequently possessing very expensive jewelry and property of great value.”

Michel made clear that Rock’s girlfriend should not be blamed for his death and is cooperating with officers, according to CBS Los Angeles.

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In a post on Twitter shortly after his death, Nicki Minaj urged rappers to stop sharing their locations on social media, writing, “After Pop Smoke there’s no way we as rappers or our loved ones are still posting locations to our whereabouts. To show waffles & some fried chicken????! He was such a pleasure to work with. Condolences to his mom & family. This makes me feel so sick. Jesus.”

Similar to PnB Rock, before the fatal shooting of Pop Smoke, the New York rapper posted on his Instagram and also geo-tagged his location, possibly giving assailants his location as well.

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It’s just unfortunate that in the last 4 years, at least one rapper has died every year from gun violence: XXXTentacion in 2018, Nipsey Hussle in 2019, King Von and Pop Smoke in 2020, Young Dolph in 2021 and now PnB Rock.