The Roots have been at it for more than 20 years and are still ableĀ  to move crowds and gain the support of their hometown of Philadelphia. ThisĀ  weekend, they headlined their annual picnic, in its sixth year, whereĀ  they brought out an eclectic mix of artists and bands including TrinidadĀ  James, Solange, Macklemoore and Naughty By Nature. As I witnessedĀ  awesome live music—something that is becoming a dying aspect of theĀ  music industry — I couldn’t help but put my boss moves hat on (as corny asĀ  that might sound. I mean, in my world, there’s a boss-moves lesson in almost everything.)

Though IĀ  enjoyed the show (and the up-close-and-personal backstage glance atĀ  Treach, who’s still as handsome and talented as he was when the groupĀ  first hit the scene in the ’90s), here are a few boss-moves takeaways on longevityĀ  and stellar branding:

image credit: hiphopgods

Read More: http://www.blackenterprise.com/career/roots-picnic-solange-lesson-longevity-branding-relationships/

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