Advertisement
Advertisement

In a press release, Felix shared the inspiration behind the company’s plan to support expectant moms:

“A huge turning point in my life was becoming a mother — it opened my eyes to so much. As a runner, I have to pay attention to every little change in my body, and I went through a lot of change during pregnancy. I didn’t even realize that my feet could grow that much. I was tired of begging brands to meet me where I was, as both an athlete and a mother, and I was tired of sacrificing comfort and style. So I decided to make my own rules. At Saysh, we hope this policy sets an expectation that women should never have to sacrifice being a mother for anything.”

Advertisement
Saysh One Sneakers
Saysh One Sneakers
Photo: Saysh

Saysh advisor Tiffany Beers, and Head of Product Lauren Phillips developed the self-described “intentionally sexist returns policy” which will use the honor system. All it takes is an email from a pregnant customer to the company to get a fresh pair of kicks delivered to their door.

Advertisement

Phillips, who is a mother, says she understands the sacrifices they make when it comes to comfort. She says:

“At Saysh, we don’t want our customers to make those sacrifices, especially when it comes to their footwear. Tiffany and I were inspired by Allyson’s own pregnancy story and wanted to create an offer that set a precedent, just as Allyson has on and off the track. We hope Saysh can continue to be the catalyst behind this larger movement.”