puma
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The Marathon Continues—and Lauren London Is ‘Forever Stronger’ in Collaboration With Puma
“To the Most High. I Give Thee,” wrote Lauren London in an Instagram post published on Tuesday afternoon, as she introduced her collaboration with Puma. The title of the campaign? “Forever Stronger,” presumably describing how London has emerged after the murder of the love of her life, California rapper, entrepreneur and activist Nipsey Hussle, last…
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September Drop Date Announced for Puma x Nipsey Hussle Fashion Collabo
In the weeks and months following his untimely death, so much has been revealed about the business machinations of one Ermias Asghedom, aka rapper, community activist and visionary businessman Nipsey Hussle. Now, comes the announcement of the launch of yet another of his business ventures: a deal for a clothing line with Puma. According to…
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Shaquille O’Neal Wants In On the Sneaker Biz: ‘I Would Love to Purchase Reebok’
Since his retirement from the NBA in 2011, NBA Hall of Famer Shaquille O’Neal has been just as dominant as he was on the court. His estimated net worth of over $400 million is a byproduct of a diverse portfolio that includes franchise ownership, investments and lucrative endorsements with companies like Gold Bold and Carnival…
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The Marathon Continues: Puma x Nipsey Hussle Collaborations Are Coming Soon
The death of rapper Nipsey Hussle continues to be mourned by communities around the world, but now there’s another way to support his vision and help out his family in the process. This week, Puma Brand and Marketing Global Director Adam Petrick announced that the company’s collaborations with Hussle (real name: Ermias Joseph Asghedom) that…
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Puma and the Trayvon Martin Foundation Join Forces to Fight Gun Violence with the Release of New Sneaker
Since Jay-Z’s arrival as Creative Director earlier this year, Puma has experienced an unprecedented rebirth. And with their latest release of the Puma Clyde Court Disrupt, you can be fresh as hell if the Feds watching and support a worthy cause in the process. That’s because for each pair of kicks you purchase of the…
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Work Hard, Play Carter: The Carters Take a Stylish Time Out in Italy
Here’s what I’m doing on my summer vacation: writing hundreds of posts for The Glow Up, maybe fitting in a trip or two to midwestern meccas in Wisconsin, Minnesota or Iowa to catch up with the fam, catching a few free concerts in the park in Chicago and intermittently catching a few rays at my…
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Jay-Z Is Now President of Puma’s Basketball Operations
If nothing else, we all know that Beyoncé and Jay-Z are about their money. Every move they make in business is calculated, and this latest one from Jigga is no exception. As global shoe and sportswear company Puma looks to get back in the basketball game, it has tapped Jay-Z to be the president of…
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Rihanna’s Fenty x Puma Beach and Motorsport-Inspired Collection Is Available Now
Are we tired of Fenty x Puma yet? Not quite. The Spring/Summer ’18 Fenty Puma by Rihanna is now available, and we’re here for it. The collection is very surf-inspired and perfect for summer. Pieces range from $30 to $650, which isn’t the best price point for her Navy, in my opinion. The cheapest item…
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RiRi’s Style Sizzles at Coachella
Yaaass! RiRi came through drippin’ at Coachella last weekend, and that was just the pool party she threw for the launch of Fenty x Puma at a private estate in Indio, Calif. Her new collection—which is a mashup of easy, beachy clothes and streetwear inspired by motocross cool—painted the desert in neon hues of yellow,…
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FUBU 4 U and Boo: Puma x FUBU Drops
Wait! What? FUBU and Puma are teaming up for a double anniversary celebration, that’s what! All I can say is, get yours while you can: Puma x FUBU is the latest release in Puma’s yearlong 50th-anniversary celebration of the “Suede.” Meanwhile, FUBU, hot in the ’90s, has a proven track record, 25 years later, as…