Mine is a long street with dozens of houses, but in the cul-de-sac where I live, I have at least two neighbors involved in MLM, get-thin-quick schemes.
I was approached by each on two separate occasions. One was selling that Ardyss International βBody Magicβ thing, a severely restrictive undergarment that claims to shrink you at least two dress sizes in just minutes. I wanted to support my neighbor and attend her βparty,β but the going price for the thing was nearly $200.
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I wish I would pay $200 for a girdle on steroids.
My other neighbor cornered me in the grocery store, and I almost agreed to attend his βmeeting.β Β He is so good at selling I felt terrible about turning him down. But I did. I had to. He was selling some kind of Β βnutritional supplementβ that causes people to lose weight rapidly β without diet or exercise. It took 10 long minutes, but I was able to extract myself from his aura. See, Iβd already attended two other MLM schemes in his home over the past nine years, and regretted it both times. I go to be nice and neighborly, and leave resenting him for wasting my time.
Like Amway, Mary Kay and Pre-Paid Legal, an MLM sellerβs success depends on how many underlings they can amass to promote and sell the products for them, creating something of a downline or hierarchy. Unlike Amway, Mary Kay and Pre-Paid Legal, a lot of MLMs arenβt legit. I donβt know or care whether Ardyss International or the nutrition company is legit; I donβt believe in either magic underwear or pills or anything that excludes healthy eating and exercise.
The truth is, though, most of these products eventually let customers know that changing their eating habits and exercising more will, in fact, make a much bigger difference in addition to their always-overpriced items.
I fully understand the need for magic. I wish there were a magic weight-loss pill, but there isnβt. There are, however, all kinds ofΒ healthy nutritional supplements different people swear by β people whose opinions I trust. Iβm interested in trying something new. Like wheatgrass shots β as in drink, not needle. The ones Iβve seen look gross. (Remember βSoylent Green is people?β No? Youβre too young, then.) But theyβre supposed to be great for energy and the immune system.
I am intrigued.
Iβll try just about anything, especially if itβs made from natural products and has a track record I can research and understand.
But Iβm not looking for any kind of βfixβ from a package or bottle. The simple truth β and Iβm not a fan of it, either β is that there is no substitute for healthy eating and exercise. I donβt even like the word exercise β itβs attached to all sorts of bad memories, like tuna, grapefruit and iceberg lettuce.
Yet thereβs nothing magical about it. Maybe thatβs why itβs such a hard sell.
For me, it is far better to grasp the Universe as it really is than to persist in delusion, however satisfying and reassuring. ~ Carl Sagan
Leslie J. Ansley is an award-winning journalist and entrepreneur who blogs daily for TheRoot. She lives in Raleigh, NC.
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