Watch: President Obama’s Newest PSA for My Brother’s Keeper

As various faces of young men of color flash on the screen in the latest public service announcement for President Barack Obama’s My Brother’s Keeper initiative, you hear various types of careers referred to in a voice-over. Suggested Reading Inside the Explosive Delineation Debate Picking Apart Black Folk’s Identity, History, and Who ‘Belongs’  Why Teyana…

As various faces of young men of color flash on the screen in the latest public service announcement for President Barack Obama’s My Brother’s Keeper initiative, you hear various types of careers referred to in a voice-over.

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From directors and writers to educators, the PSA further emphasizes the president’s commitment to helping boys realize their potential.

“If we believe in their futures, they will believe in them, too,” Obama says at the end of the video.

The message is not only affirming but also one that little boys don’t often hear.

Straight From The Root

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