sephora
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Thanks to Aurora James, Sephora Just Pledged 15 Percent of Its Shelf Space to Black-Owned Brands
Here’s to black boxes that aren’t performative: beauty emporium Sephora has become the first to accept the #15PercentPledge proposed by designer Aurora James (Brother Vellies), committing to devote 15 percent of its shelf space to black-owned products. “What a difference a week makes,” James wrote on Instagram. “A little over a week ago, I wrote…
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Sephora's Insider Rewards Are More Rewarding This June—You Can Use Them to Support Black LGBTQ+
If you consider yourself a regular at Sephora, no doubt you’ve signed up for and accumulated points and rewards through their Beauty Insider Program—maybe you’re even enough of a product junkie to be a VIB or Rouge member and participate in their active online community. But for the month of June—also known as Pride Month—the…
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After Sephora Announces Companywide Diversity Training, Customers Say Racial Profiling Isn't the Only Problem [Updated]
Sephora, you’re probably going to need more than a morning for this. After singer-songwriter (and former employee) SZA put America’s favorite beauty emporium on blast in early May following a racial profiling incident at its Calabasas location, we expected a requisite grand gesture was soon to follow. And as anticipated, Sephora is taking action. Last…
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'Go Buy Yo Fenty Beauty in Peace, Sis!' After Racial Profiling Incident in Sephora, SZA Gets Gift From Rihanna
It’s been nearly a month since SZA reported being racially profiled in Sephora’s Calabasas location, and by all appearances, the beauty chain has yet to make it up to its former employee-turned-international superstar for the incident. But at least one person took note of SZA’s online plea to “cop her Fenty in peace.” W magazine reports…
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40 Shades of WTF: SZA Reports Being Racially Profiled at Calabasas Sephora
Fenty didn’t debut 40 shades of foundation at Sephora for this mess. Calabasas, Calif., may be home to “All the Stars” (including Kanye, the Kardashian clan and their growing cadre of mixed-race children), but celebrity reportedly didn’t save Grammy and Academy Award-nominated singer-songwriter SZA from being racially profiled while shopping at the area’s local Sephora.…
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Home Shopping Heaven: It's Cyber Monday. Do You Know Where Your Deals Are? (We Do.)
If you’re anything like me, coming back to work after a four-and-a-half day weekend was a struggle, to say the least (and that’s saying a lot, since my morning commute is approximately three feet). How to ease back into a day spent in front of my laptop, after so many days blissfully spent doing nothing?…
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'Mother' to Mogul: Pat McGrath's Makeup Line Is Now Valued at $1 Billion
The “Mothership” has landed. Famed makeup artist and creator Pat McGrath, who has been the fashion industry’s most respected name in makeup for over two decades (and honored by Queen Elizabeth) just officially became the top earner in the beauty industry (sorry, Kylie) after global investment firm Eurazeo Brands bought a $60 million minority stake…
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Bold Beauty: Sephora’s Classes Are Bringing Confidence to Clients in Transition
This Pride Month, Sephora is giving its clients who identify as transgender or nonbinary an extra boost of confidence with a new addition to its Classes for Confidence program. “Bold Beauty for the Transgender Community” is the latest program in Sephora’s social impact and sustainability initiative, Sephora Stands. Each 90-minute in-store beauty workshop is designed…
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Mahalo for the Holidays! Sephora Features Its 1st Afro-Hawaiian Beauty … and So, So Much More
That skin. That glow. That hair. Sephora’s 2017 holiday campaign features a new crop of models—freshly plucked from their very own stores. We got hip to this via Anne Branigin, The Root’s news fellow, and instantly fell in love with Afro-Hawaiian curve-tastic beauty Taíja, giving us urban-Moana realness. (Yes, we know the character Moana isn’t…