NBA
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Steve Stoute Once Again Disrupts the Future With His New UnitedMasters Venture. First Partnership? The NBA
In his myriad years in the music industry, Steve Stoute has proven himself a major player and a game changer, too. Hailed as a marketing genius by some, the man who began his career as road manager for Kid & Play has grown and evolved to become a label exec, an advertising mogul and,…
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Post-Trumpgate, Jemele Hill Continues to Raise Her Voice With LeBron James' Docuseries, Shut Up and Dribble, and The Atlantic
Jemele Hill knows about the intersection of politics and sports up close. As one of the faces of SC6, last year’s revamp of ESPN flagship SportsCenter with friend and colleague Michael A. Smith, Hill came under fire last September when she replied to a tweet from trolls that “Donald Trump is a white supremacist who…
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The Heart of the City: Prince, Biggie and More Inspire Nike's 2018-19 City Edition NBA Uniforms
To know me is to know I am a Minneapolis native, raised in Chicago, who spent two decades living in Brooklyn, N.Y.—and that basketball is the only sport I even remotely follow (despite my 5-foot, 10-inch frame). So to say I was a little hype over the second release of Nike’s City Edition jerseys would…
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Yeah, Maybe the NBA (the Players, the Media, the Front Offices and the Fans) Ain’t as ‘Woke’ as It Pretends to Be
The NBA has successfully branded itself as the professional sports league that embraces progressive politics and the individual freedoms of its players—the “woke” counterpoint to the NFL. You don’t have to be very cynical to see the intentionality behind this. The National Football League has a lock on the sort of people who politicians refer…
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'Charge It to the Game': WNBA Star Skylar Diggins-Smith Addresses the Gender Pay Gap With Wealthsimple
“Don’t act like you don’t see the discrepancy,” Skylar Diggins-Smith says during a confessional new spot for millennially focused investment management service Wealthsimple. Featured on the company’s ongoing “Money Diaries” campaign, the Dallas Wings All-Star guard gets real about the inequities between men and women’s pay for the same work—even in professional sports. “I’ve experienced…
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Yeah LeBron, This Ain’t a Good Look [Updated]
After watching the fourth quarter of last night’s explosive Los Angeles Lakers and Houston Rockets game live, and after watching the ensuing fight(s) from approximately 17,000 different angles, the single most entertaining thing is how Chris Paul turns into an impression of Kevin Hart doing an impression of someone about to fight, and how this…
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Breakthough: Steph Curry Shoots His Hollywood Shot With New Film, Set to Drop in 2019
NBA star Stephen “Steph Curry with the Shot” Curry has wasted no time after founding his Unanimous Media company earlier this year. According to the Hollywood Reporter, Curry will executive produce a faith-based drama set to hit theatres in April of next year. Starring Topher Grace (BlacKkKlansman), Josh Lucas (Glory Road) and Chrissy Metz (This…
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Hat Tip: Carmelo Anthony Debuts New Collaboration with Goorin Bros.
His first outing with the Houston Rockets may have been less than stellar, but Carmelo Anthony’s other debut seems quite promising. Melo may be best known for his headbands, but the NBA star also loves a hat, as evidenced by his latest collaboration with hat makers Goorin Bros. The second Carmelo Anthony x Goorin Bros.…
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Jimmy Butler Going to Work Just to Roast His Boss and Coworkers Is the Blackest Thing That Ever Happened This Week
On Friday, I will be a part of a daylong wedding ceremony that will merge Ghanaian and African-American traditions for one glorious and black-as-the-fuck celebration. The members of the wedding party will change wardrobes three times. I’m currently in a text thread with Panama and each of the 11 groomsmen. Topics discussed over the past…
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LeBron James Continues His Quest to Be the Blackest Athlete in Pro Sports
At this point, LeBron James is an institution. He’s now become a historical reference for how to use sports as a platform to push social justice and how to make sure your friends prosper from your success. He’s reached Miles Davis levels of “fuck y’all,” which means you can literally turn your back on the…

