jackie aina
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Where Have You Been: Fenty Beauty Finally Announces New Pro Filt’r Soft Matte Powder Foundation and Gloss Bomb Cream
If there are three things I love in this life, it’s: good coffee, good dessert, and a good makeup day. The latter of which I’m proud to say has become quite the norm over the last few years, thanks to my borderline obsession with makeup tutorials (looking at you Jackie Aina). But as any beauty-lover…
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Beauty Influencer Jackie Aina to Executive Produce and Star in Social Beauty Documentary
Beauty influencer, YouTube sensation and 2019 Root 100 honoree Jackie Aina will be taking part in a special feature-length documentary film focused on highlighting Black women who are creating social change through the beauty world. According to The Hollywood Reporter, Social Beauty “will feature candid conversations with brand executives, celebrity makeup artists, beauty editors and…
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Beauty Guru Jackie Aina Is Dropping Her 1st Product Line—and It's for the Homies
At this point, we have no shame in admitting we’d purchase pretty much anything Beau-Tuber Jackie Aina puts her well-heeled stamp on—and in several cases, already have. But while she already has plenty of stellar collabs under her belt, the beauty advocate and 2019 Root 100 honoree’s first independent product offering is likely not what…
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'It's the Least You Can Do': Jackie Aina Rallies Brands Capitalizing on Black Culture to Stand in Support of Black Lives
Although we’ve become well accustomed to them as a fixture of the 21st century, the concept of the “influencer”—and the value of the influence itself—remain dubious. But while some YouTube stars were seemingly participating in the more opportunistic aspects of last week’s uprisings, one of our favorite beauty content creators and a 2019 Root 100…
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Always on Beat: Jackie Aina Tells Us How She's Slaying Quarantine—and The Knot's Summer Cover
In truth, we partly have the cancellation of this year’s Met Gala to thank for the refreshingly candid conversation we had with Jackie Aina on what would usually be a frantic first Monday in May. Had the event occurred as planned, no doubt the Nigerian-American beauty influencer, advocate and 2019 Root 100 honoree would’ve been…
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Missing the Met Gala This Year? Make It Your Own—From the Comfort of Home!
Of the many repercussions resulting from the outbreak of COVID-19, the cancellation of the 2020 Met Gala on May 4 is seemingly among the most superfluous, though New York City’s Metropolitan Museum of Art would surely disagree, as the event is its most high-profile annual fundraiser. Of course, it goes without saying that the crisis…
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On the Case: 'BeauTuber' Jackie Aina Puts Her Investigative Skills to Work With Allure's Beauty Detective
If you’re a Jackie Aina fan, you already know too much is never enough; which is why we’re thrilled to see the heavily followed YouTuber bringing her candid brand of beauty expertise to Facebook. The beauty vlogger is the star of Allure’s first original Facebook series, Beauty Detective, debuting today. Per a release from the…
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From Jackie Aina to the CROWN Coalition, Black Women Lead Glamour’s List of Women Changing the Beauty Industry
It’s our turn. That’s the message Glamour magazine is giving black women, with the release of its “Women of the Year All Year” list honoring the biggest influencers in beauty. Of the 12 women the magazine profiled for 2019, eight are black, indicating that our influence is finally moving beyond being fodder for appropriation to…
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Jackie Aina Just Blew My Budget—and I'm Not Mad
Jackie. Or should I say “Jackie, Jackie, Jackie, Jackie…” You know those times when you’re trying to be a responsible adult and have your biweekly budget planned to the penny, including your social calendar and contingency savings? Well, consider this an emergency, because beauty influencer Jackie Aina just threw my budget off by $45 plus…
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Gift, or Gimmick? What's the Deal with Pür’s 100-Shade Foundation Debut?
Does size really matter? When it comes to which cosmetic company has the most diverse foundation range, apparently so. Since 2017’s 40-shade Fenty Beauty launch, we’ve watched company after company attempt to match or exceed their all-inclusive ethos (thanks, Rihanna), with occasionally deeply disappointing results (see: Morphe and Beautyblender). The moral? Quantity is nothing without quality.…