Indelible Beauty: Makeup Maven Cashmere Nicole Talks Success, Survival and Building a Brand Built to Last

Beauty Bakerie founder and CEO Cashmere Nicole knows about staying power. She’s built a successful and evolving brand that started on the strength of one product: her best-selling “Lip Whip.” Famed for smudge-free saturation in no fewer than 45 shades (and counting), the day-to-night finish is vegan, nontoxic and 100…

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