big3
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Hey, Ice Cube, Caitlin Clark Doesn’t Want to Play for the BIG3—Leave Her Alone Already
An open letter from BIG3 co-founder Jeff Kwatinetz alleges the NBA blocked access to the new Indiana Fever star.
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Ice Cube Isn’t Happy With the NBA
The creator of the three-on-three basketball league, BIG3, accused the NBA and ESPN of trying to destroy his company.
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Sick of Waiting for Jesus to Return? The Big3 Might Be the Next Best Thing
Well, hello there. My name is Jay Connor. I hate mumble rap, am obsessed with Earth, Wind and Fire—did y’all catch that Verzuz?!—and appreciate the finer things in life…like the Big3. For the uninformed, Big3 is a 3-on-3 basketball league that was founded by Ice Cube and entertainment exec Jeff Kwatinetz in 2017. Yes, there…
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Ice Cube and LL Cool J Have Plans for World Domination
Don’t call it a comeback. They’ve been here for years. After conquering Hollywood and breathing new life into relics like Allen Iverson with his wildly successful Big3 basketball league, Ice Cube and serial Blistex connoisseur LL Cool J are joining forces to scoop up some television networks. And by some, I mean 22. According to…
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Ice Cube’s Big3 Becomes 1st Pro League to Allow Athletes to Use Cannabidiol for Pain Management
It makes perfect sense that a rapper’s basketball league would be the first professional sports outfit to allow the use of cannabidiol, or CBD, for its players. I mean, there’s a long history of Mary Jane and hip-hop, and hip-hop and sports, so why not A=C: weed and sports? The New York Daily News reports…