beauty products
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The Blackout: It's Black History Month and I'm Blacking Out My Beauty Routine
Folks, it’s once again Black History Month—a month that tends to sneak up on me since I’ve been on staff at The Root, where every day is steeped in black past, present and future. But as February 1st approached, so did the uncomfortable feeling that I haven’t been doing my best for the culture; specifically,…
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The Day SheaMoisture Got Extra Ashy, Explained
SheaMoisture is a beauty brand whose hair and skin products are very popular with black women. Even if you’d never heard of SheaMoisture until yesterday, if you date or even know (or, shit, just happen to see) black women with natural hair, you’ve undoubtedly encountered SheaMoisture in some fashion at some point. Exclusively? No. Not…


