trader jose’s
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Trader Joe’s to Change Branding Criticized as Racist Because It ‘Exoticizes Other Cultures’
Trader Joe’s is the latest company to be confronted in the race-reckoning of 2020 and is now making some branding changes after being called out on the racist labeling of its ethnic food products. From the Los Angeles Times: The names Trader Ming’s, Arabian Joe’s, Trader Jose’s, Trader Giotto’s and Trader Joe San appear on…