pattern beauty
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Lighten Up: Pattern Beauty's Newest Formula Is a Whole 2021 Mood
Happy New Year! It’s the first Big Beauty Tuesday of 2021—and after the heaviness of 2020, we are understandably looking to lighten up this year, in every way imaginable. “Here’s to a collective sigh and release of what needs to be discarded, dismantled and moved away from as we gather all the good, and move…
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A Growing PATTERN: Tracee Ellis Ross Tells The Glow Up About Her Beauty Brand's Next Phase
“This is a revolution,” proclaims the newest video promo for Pattern Beauty, the haircare line launched by actress-entrepreneur Tracee Ellis Ross in September 2019. Though Ross couldn’t have predicted our current state of affairs when she planned the next rollout of products for her already-cult-favorite brand, the words of the minute-long choreopoem (to borrow a…
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Ponytails and Protective Styles, Meet Pattern: Tracee Ellis Ross Debuts Accessories Made for the Moment
If like me, you’re finding yourself relying heavily on ponytails, buns and a growing array of protective styles as the pandemic wages on, you’re not alone. Since our social lives have mostly become comprised of social media, as of late, some aspects of our personal grooming routines have understandably become a bit more…lax. Besides, if…
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The Glow Up Gets…Into a New Pattern With Tracee Ellis Ross’ New Haircare Line
It’s official: I am a prodigal naturalista. If you haven’t been following along, that means that after 18 months of transitioning and protective styling, I finally made the long-awaited move to cut the remainder of my keratin-straightened strands off in a return to my natural texture. And while it’s been a journey, I have to…