beauty for black women
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Where Have You Been: Fenty Beauty Finally Announces New Pro Filt’r Soft Matte Powder Foundation and Gloss Bomb Cream
If there are three things I love in this life, it’s: good coffee, good dessert, and a good makeup day. The latter of which I’m proud to say has become quite the norm over the last few years, thanks to my borderline obsession with makeup tutorials (looking at you Jackie Aina). But as any beauty-lover…
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Big Beauty Tuesday: Will the Supreme x Pat McGrath Collab Deliver the Most Iconic Red Lipstick Yet?
There is little to be found in the way of pick-me-ups during these dark days, but if there’s one beauty staple that reliably turns this writer’s frown upside down, it’s red lipstick. So imagine how wide I’m grinning at the news that my favorite makeup maven, Pat McGrath has teamed up with legendary streetwear brand…
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An End to Product Profiling? Walmart Will No Longer Keep Multicultural Beauty Brands Under Lock and Key
Racial profiling is an issue that remains unreconciled in our country, but we’ll reportedly be seeing less of it in Walmart’s beauty aisle, as the company has announced it will no longer keep “multicultural hair care and beauty products” in locked cases in any of its stores. As reported by NBC News: The practice, which…
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Always on Beat: Jackie Aina Tells Us How She's Slaying Quarantine—and The Knot's Summer Cover
In truth, we partly have the cancellation of this year’s Met Gala to thank for the refreshingly candid conversation we had with Jackie Aina on what would usually be a frantic first Monday in May. Had the event occurred as planned, no doubt the Nigerian-American beauty influencer, advocate and 2019 Root 100 honoree would’ve been…
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Polish & Purpose: With a New Studio, Pear Nova Nails the Perfect Beauty Day—and Creates a Safe Space for Survivors
“She’s a Sagittarius,” jokes Rachel James when speaking about Pear Nova, the award-winning, cruelty-free, cult-favorite nail polish brand she created in 2012. The Chicago-based CEO, creative director, mom and Black Ink Chicago alum refers to her nearly 7-year-old brand as her baby—that is, of course, after her two sons. We’re sitting in James’ new home…
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Birchbox Gets Unbothered: A Popular Subscription Box Gets a ‘For Us, By Us’ Curation
It’s not news that black women are the beauty and hair care market’s biggest spenders; as Nielsen research famously revealed in 2017, black women spend approximately nine times more on beauty and hair care than our white counterparts. And yet, until recently, we have been persistently ignored and marginalized by the same market we help…
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Big Beauty Tuesday: What Makes a Beauty Boss?
“We Gloss, We Floss, We Boss”—it’s a little known fact, but that’s The Glow Up’s motto and our founding ethos, as we report on all things beauty, fashion and black women’s empowerment here at The Root. But when it comes to encompassing all three of those principles, no one does it better than black beauty…
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Black Women Invented Style and Essence Fest 2019 Is Proof
It’s no secret that black women invented style. As the daughter of a black woman who stays dressed-down-to-the-ground, I have come to associate black women with elegance, grace and a lot of pizazz. We slay magazine covers and shut down runways, all while becoming fashion icons who have even used style to discuss larger social…
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Big Beauty Tuesday: Glow Up in One Stop With Brown Beauty Co-op
What’s your formula for the five-minute face? C’mon, you know you’ve got one; your desert island must-haves for minimal yet polished glamour? Mine is a flawless foundation, a brow pencil, several coats of mascara and a red lip, which automatically amps up any look—and if I’m honest, in spite of cabinets full of makeup, I’m…