Word through the grapevine is that North West is starting her own fashion line. At least that’s what multiple reports are speculating after Kim Kardashian filed three trademark applications for her 12-year-old daughter.
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According to The Independent, the fashion line is set to be called “NOR11.” Not only is “NOR11” her nickname, but the budding designer has also been posing in accessories with the brand name on her Instagram page, hinting that the rumors might just be true. In preparation for her clothing line, we’re looking back on some of the bold outfits the growing fashion icon has given us so far.
A Future Designer
During Paris Fashion Week 2022, North West looked as though she already had her own fashion line that she’d be presenting on the Parisian runways. If that was her way of manifesting that would be her future, then it must be working.
Vintage Fit
For another 2022 PFW look, North paid homage to her dad at the 2008 American Music Awards by wearing his Pastelle jacket from Ye’s very first clothing brand, which he launched in 2004.
All-Black Courtside
In 2024, North West gave her fans an all-black courtside look, matching with her mom. The baggy leather jacket is definitely a look, and the subtle blonde highlights in her hair added a drop of color to her fit.
Experimenting With The Blue
At the end of 2025, before she fully committed to her electric blue hair, the 12-year-old started with blue highlights. This would only be the beginning of her now emo/scene-inspired look.
Leather Motorcycle Look
For another courtside fit in 2023, North stepped out in a dope black and yellow motorcycle leather jacket with some ripped jeans and high-top trainers.
Fully Committed To Blue Hair
Fully committed to the blue and experimenting with her makeup looks, North West managed to give folks a casual yet still bold fit that felt unique to her personal style.
A Halloween Diva
For Halloween 2025, she dressed up as Clawdeen Wolf from Mattel’s iconic Monster High line and captured the fashion diva essence of the character.
Casual Street Style
Cradling her puppy, West walked around Midtown Manhattan in a fly street style outfit with a snazzy Prada cap.
Fiery Energy
Decked out in orange with an incredible fur coat, North West looked fierce walking around Paris in 2020. She proved she was bold well before her age hit double digits.
Baggy Clothes and Platform Boots
For Paris Fashion Week 2022, she strolled out wearing chunky platform boots that are definitely not easy to pull off—but she managed to do it.
Another Vintage Fit
Showing love to her dad again in 2023, North recreated Ye’s polo fit from when he appeared on MTV’s “TRL” in 2004.
Leopard Print and Fur
It’s not every day that you see a toddler walking around in a leopard-print fur coat, but then again, North West isn’t just any other kid.
Scouting For Fashion Trends
This cool, structured outfit made North West look like an important stylist scouting the block for upcoming fashion trends.
Rocking Chains and Spikes
Recently, North has become more experimental with her accessories, stepping out with chains, spikes and skull and crossbones that, whether you like it or not, are definitely a fashion statement.
Just Like Her Dad
Whenever she’s performing beside her dad, North often dresses similarly to him, and during his Yeezy show in 2020, they both rocked baggy and colorful looks.
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