More for Her: Celebrate the Beauty of Motherhood With the Gift of Black-Owned Beauty

We know, we know—you’ll always love your mama….she’s your favorite girl (shoutout to The Intruders). But to quote another (world-famous) mama, what have you done for her lately? Mother’s Day is swiftly approaching (that’s May 9, if you’re nasty); if you believe your mother is the best to ever do the damned thing—and looks damned…

We know, we know—you’ll always love your mama….she’s your favorite girl (shoutout to The Intruders). But to quote another (world-famous) mama, what have you done for her lately? Mother’s Day is swiftly approaching (that’s May 9, if you’re nasty); if you believe your mother is the best to ever do the damned thing—and looks damned good doing it—you might consider celebrating her with a gift that reflects all the beauty she’s brought into your world. We’ve got a few lovely recommendations—with help from some of our favorite Black-owned beauty brands.

Video will return here when scrolled back into view
MAGA Loses It Over Powerful Statue of a Black Woman in Times Square

Keys Soulcare

Speaking of famous mamas, another multi-Grammy-winner clearly has an equal talent for skincare—with this beauty editor’s hard-won endorsement to prove it. Beautifully packaged and equally effective, Alicia Keys’ beauty line may have us going makeup-free soon, too. Pro tip: You can pick and choose from Soulcare’s all-natural skincare assortment, but if you really want to pamper Mom, spring for the full product line ($197)—she’ll love it all.

Aforé

Oh, she fancy, huh? Well, this luxury skincare line from highly acclaimed plastic surgeon Dr. Julius Few is the high-end beauty that she deserves—while being equally effective. “Aforé aims to restore and maintain your skin in a state of before—before sun damage, before exposure to pollution, and before signs of aging,” reads the brand’s mission statement. The brand’s Mother’s Day bundle—or a gift card—will ensure that her ageless beauty remains exactly that.

Hardest Working

OK, so maybe the mom on your gift list is a little more utilitarian—in fact, she’s the hardest working woman you know. Honor her hustle with a bundle of multitasking “beauticeuticals” from another of the hardest working moms we know, Curls founder Mahisha Dellinger. This range of double and triple-duty products may at first seem too good to be true, but take it from your trusted beauty editor: they do all the work in a fraction of the time, just like Mom.

You Go Natural

Since we’re on the subject of hardworking, multitasking mamas, how about giving her one less thing to do with the gift of a few pre-tied, satin-lined headwraps from You Go Natural? There are a variety of styles available from this Black mom-founded brand, all ready to stylishly protect her hair just like she’s always protected you. Whether you consider it an elegant way frame her beautiful face, or just a way to show her you value her time and effort, if you want to give her a moment to do less, this is a great get.

Danessa Myricks

She let you give her “makeovers” as a child; how about giving her one? Danessa Myricks is so multifaceted—as a beauty entrepreneur, makeup artist, photographer and more—sometimes, we forget she’s also a mom! Her pro-level eponymous brand is equally made for play, so if the maternal figure in your life is also a makeup lover, this is an assortment she can have big fun with (because she deserves). And you don’t even have to do the guesswork—gift cards are available!

Liha Beauty

What started as a soft launch of handmade beauty products turned into a collection of beauty and wellness products crafted straight from the heart. Liha’s motto, “African roots and a quintessentially British attitude” will leave your favorite lady feeling posh and refreshed on a daily basis. Plus, the product line is all-natural, 100-percent vegan, cruelty-free and handmade in small batches. We think the Self-Care/Sleep Aid Set looks absolutely divine—and isn’t it the perfect gift to someone who deserves an extra special night’s rest?

54 Thrones

She’s indisputably a queen. 54 Thrones treats her like one with luxurious (and Oprah-endorsed) body products in equally stunning packaging. This gorgeously crafted range is based upon African beauty rituals and continent-sourced ingredients…a atay-at-home trip to the Motherland in a moment when we’re unfortunately still all bound a little closer to home.

Marie Hunter Beauty

Sometimes, it’s all about a great lip—and she deserves to enjoy the lip of luxury with Marie Hunter, who has crafted shades using sustainable and ethically sourced ingredients, and only work with designated laboratories/facilities that are GMP, FDA and OTC Compliant. That’s the responsible part—but Mom can also get into this brand’s rich array of shades (and can virtually try them on online—grab her a gift card!). If lipstick’s not her thing, the brand also boasts fragrance and candles.

Hive Luxury Fragrances

Speaking of fragrance, if the mom on your list is seeking a new signature scent, book her a session with perfumer Bambi Montgomery, who will whip her up a custom blend that evokes all the special notes she carries. If you’re not ready to make that commitment Hive has ready-to-wear scents as well, available for both body and home…the only trouble will be picking which one!

Bernadette Thompson Nails

She’s the first lady to love you; why not show her love with the first-ever Black-owned nail brand (created by a celebrity manicurist, no less? If she’s not ready to return to the salon, she can indulge herself with shades from Thompson’s pigment-rich collection (we’re huge fans of the aptly named “Dark & Lovely”)—or, keep it simple and soothing with a selection from the brand’s Treatment line.

Whatever you choose to celebrate the beauty of motherhood this year, you’d better get shopping—Mother’s Day is less than two weeks away!

Straight From The Root

Sign up for our free daily newsletter.

Latest from The Root

All About ‘Sinners’ Star and Rising Hollywood It-Girl Jayme Lawson

All About ‘Sinners’ Star and Rising Hollywood It-Girl Jayme Lawson

If you still have a hard time getting the gorgeous ‘Pearline’ a.k.a. Jayme Lawson from ‘Sinners’ out your mind—you’re not alone! So let’s learn more about this rising star …
How the Hanifa Brand Upheaval Started a Viral Conversation About Black Brands and Customer Service

How the Hanifa Brand Upheaval Started a Viral Conversation About Black Brands and Customer Service

After widespread complaints over delayed shipments and influencer favoritism, founder Anifa Mvuemba steps back — but consumers say inspiration isn’t the issue …
10 Songs Engineered By Bob Power, The Invisible Architect of Some of Your Favorite Hip-Hop Hits

10 Songs Engineered By Bob Power, The Invisible Architect of Some of Your Favorite Hip-Hop Hits

The renowned music engineer and producer who passed away on March 1 was a force behind numerous hip-hop and R&B cuts …
Black U.S. Tourists Trapped in Dubai After Iran Attacks Share Their Terrifying Experiences on TikTok 

Black U.S. Tourists Trapped in Dubai After Iran Attacks Share Their Terrifying Experiences on TikTok 

American tourists are taking to TikTok to share the terrifying reality of being stranded in the Middle East following the attacks on Iran …
Ex-NBA Star Iman Shumpert Reveals Love of ‘Spirituality’ Behind Kountry Wayne’s Comedy After Viral Skit

Ex-NBA Star Iman Shumpert Reveals Love of ‘Spirituality’ Behind Kountry Wayne’s Comedy After Viral Skit

Former NBA star Iman Shumpert explains why collaborating with Kountry Wayne goes beyond skits, from big paydays to the comedian incorporating faith, family, consistency, and generosity into his work …
Rapper Monaleo Reveals The Heartbreaking Health Emergency That Interrupted Her Tour

Rapper Monaleo Reveals The Heartbreaking Health Emergency That Interrupted Her Tour

Rapper Monaleo recently had to abruptly cancel shows on her tour stop. But the reason why is something no one expected …
Take a Look Inside Barack Obama's Former White House Man Cave

Take a Look Inside Barack Obama’s Former White House Man Cave

The impecabbly-decorated Treaty Room was where former President Barack Obama did most of his late night work, and watched a lot of basketball games! …
The Incredible Story of Fawn Weaver, From Homeless to CEO of Best-Selling Uncle Nearest Whiskey

The Incredible Story of Fawn Weaver, From Homeless to CEO of Best-Selling Uncle Nearest Whiskey

This women’s history month, we’re looking at the life and career of Uncle Nearest founder and CEO Fawn Weaver …
How a Single Drop of Blood Led Virginia Beach Police to the Most Gruesome Discovery in a Toolbox

How a Single Drop of Blood Led Virginia Beach Police to the Most Gruesome Discovery in a Toolbox

A single drop of blood led police to the remains of a Virginia woman who was stabbed more than 90 times, and the location of her murderer …
Ray J’s Mom Shuts Down Hoax Claims Over Singer’s Devastating Heart Diagnosis

Ray J’s Mom Shuts Down Hoax Claims Over Singer’s Devastating Heart Diagnosis

While some people may be skeptical about Ray J’s heart health, his mom is silencing critics once and for all …
The Truth About Why Jasmine Crockett Lost the Texas Senate Race

The Truth About Why Jasmine Crockett Lost the Texas Senate Race

Was Rep. Jasmine Crockett’s Senate campaign doomed from the start? …
Did You Know JFK Jr.'s Iconic '90s Style Secretly Came from Black Icons Like Denzel?

Did You Know JFK Jr.’s Iconic ’90s Style Secretly Came from Black Icons Like Denzel?

Online Gen Z is going crazy over John F. Kennedy Jr’s fashion sense, but not everybody realizes his fashion was inspired by Black men in the ’90s …
After New SNAP Work Requirements Take Effect, Americans Nation-Wide Are Panicking

After New SNAP Work Requirements Take Effect, Americans Nation-Wide Are Panicking

You can now thank the 2025 “Bill, Beautiful Bill” for the new work requirements in order for millions to receive SNAP benefits …
Why Mathew Knowles Walked Out Of An Interview Over Ex Tina Knowles

Why Mathew Knowles Walked Out Of An Interview Over Ex Tina Knowles

Mathew Knowles and his ex-wife Tina Knowles may have hashed out their issues years ago, but his behavior in a new interview may suggest otherwise …
The Hilarious Truth Behind Famous 'Lion King' Song Will Shock You

The Hilarious Truth Behind Famous ‘Lion King’ Song Will Shock You

Over 30 years later, fans are finally getting a clue about the famous ‘Circle of Life’ song from The Lion King. But it may not be what you think! …
All About the Alleged Black Shooter at an Austin Bar

All About the Alleged Black Shooter at an Austin Bar

Austin police are piecing together the motive behind Ndiaga Diagne, the Black man who killed three and injured 14 in a March 1 mass shooting …
Jess Hilarious Says 'The Breakfast Club' Move to Netflix Leaves Their Loyal Fans Behind

Jess Hilarious Says ‘The Breakfast Club’ Move to Netflix Leaves Their Loyal Fans Behind

‘The Breakfast Club’ co-host says that since the show moved from YouTube to Netflix, a lot of their long-time followers feel “neglected.” …
Why Bill Cosby's Latest Legal Troubles Has Him Pulling This Move Against Janice Dickinson

Why Bill Cosby’s Latest Legal Troubles Has Him Pulling This Move Against Janice Dickinson

Jury selection is currently taking place in relation to Bill Cosby’s latest sexual assault lawsuit. But he’s not going down without a fight! …
What's at Stake for Rep. Jasmine Crockett, Other Black Politicians This Midterm Primary Season

What’s at Stake for Rep. Jasmine Crockett, Other Black Politicians This Midterm Primary Season

With the stakes high for Jasmine Crockett, Al Green and other Black politicians, here’s everything you need to know about the March 6 midterm primary races …
Are We Actually Headed Toward World War 3? Why It Feels Closer Than Ever...

Are We Actually Headed Toward World War 3? Why It Feels Closer Than Ever…

One in three people from the U.S. to France to Canada believe WWIII is likely within the next five years. Here’s why …