“This partnership is an awesome opportunity for our students to participate in the Instagram #Share Black Stories Reels Competition,” Howard Dean Gracie Lawson-Borders said in a statement. “It provides a forum to showcase the creativity of our talented students to shine through the Black stories they create.”

The challenge will kick off during Black History Month 2021, culminating with a special Juneteenth celebration recognizing the top creators on June 18. For more information, including rules and to enter the challenge, head to