Howard vs. Morehouse: A Victory for DC
The AT&T Nation's Football Classic was an event three years in the making -- and a success by any measure.
Erik Moses escaped into his RFK Stadium office for a brief respite Saturday afternoon, but not before someone asked him about the cheerleaders, who wanted to know if they should perform on the grass or the dirt surrounding the field. "Sometimes I wonder why I got a law degree, when all I do is put out fires," said Moses, whose idea of a black college football game -- the AT&T Nation's Football Classic -- in Washington, D.C., was 60 minutes away from fruition.
The Pepsi MAX Fan Festival was going strong in one of the parking lots, complete with three soundstages fighting for attention. The "Block Party" stage was dominating, with a DJ spinning tunes that drew large crowds for the Wobble, Cupid Shuffle and other line dances. Earlier, MCs from Howard and Morehouse engaged in The Root's Classic Rap Battle, a freestyle competition. (One rapper was disqualified for breaking the rules by uttering a profanity, while the same profanity, coincidentally, was playing in a song at another stage.)
There was an area for hopscotch, where participants threw gigantic clothesline pins into the boxes, and an area for jump rope, where a local double Dutch team impressed with flips and splits. A representative from the NAACP sought signatures for a petition regarding the Troy Davis murder case. Vendors sold Howard and Morehouse paraphernalia while those schools' alumni associations hosted tailgate parties nearby under huge tents. Target set up clothing racks to hawk its wares, and three food trucks sought fans hungry for wraps, hot dogs or pizza.
Back in the office, Moses sat behind a cluttered desk and stole a glance at the flat-screen TV overhead, where his alma mater (North Carolina) was hosting Rutgers in a football game that drew 53,000 fans. Moses, senior vice president and managing partner of Events DC, the district's agency for sports and entertainment, was hoping about one-fourth as many would show up for the inaugural NFC.
"In our minds, 10,000 to 15,000 in our first year is probably right in the sweet spot," he said. "In four years, this game should be doing 25,000-plus. But we've done a lot of hotel rooms and lots of people are in town. The clubs were busy last night and they'll be busy tonight, too. Part of our job at Events DC is to make money for the city and the businesses in the city."