The Africhic movement is a fusion of traditional African prints and colors, with modern European-inspired cuts. African designers are emerging from all over the continent to represent their wearable and versatile lines.
Text by Danielle Kwateng
Details. Details. Details. The intricacies of stitching and printmaking all serve as an indicator of how much work goes into each piece.
African fashion is known for wide collars and pronounced sleeves. Africhic designers have reinvented this look for a more modest style.
Let it Flow
African clothing is also known for bold colors. The latest trend is the fusion of these show-stopping colors with wearable cuts.
Fun in the Sun
Wrapping a wax cloth around your bathing suit or wearing a sleeveless print top is an exoctic look for a tropical beach getaway.
From the typical two-piece skirt set to flowy dresses, African designers truly explore the natural curves of all women’s body types.
One in a Million
AlwaysTraditionally, Ghanaian designers work with each client, individually, to make outfits specific to their measurements. No two outfits are ever the same.
Young, Black, Fabulous
For formal events, African pieces fit in fantastically. If color-shy, there are calm-colored prints that draw less attention while representing the boldness of design.
Sweet and Simple
Perfect for a day of relaxing or a night out in town, pieces like this serve as a versatile and comfortable option for modern women.
With men’s fashion, it’s all about showcasing masculinity while integrating bold colors. The most common look is the basic button-up cotton shirt.
Shoulders usually have a defined cut, but more designers are relaxing the fit and subduing colors for everyday menswear.
Swagger Like Us
It’s important for men to feel a sense of swag wherever they go. Contrary to popular belief, African designs don’t all use flamboyant colors.
Simple accessories are a great way to include African fashion into everyday wear. Knowing the popularity of small accents, designers have focused more attention on a unique way to express their heritage while being functional for customers.
The majority of Africhic designer shoes are open-toe and loose fitting.
Because there are so many ways to switch up an open-toe design, designers have used their creativity to incorporate different mediums in footwear. Beads, lace and gold are accessories found on the hottest show designs.