(The Root) — In these days of oversharing and TMI online, it may surprise you to know that Americans may not be as reckless online as we think.
Private research company Ipsos OTX recently conducted a survey in 24 countries measuring how much information individuals share online, “including status updates, feelings, photos, videos and links.” Respondents describing their sharing as involving “most things” or “everything” averaged 24 percent among all 24 countries surveyed. In America, that number is a modest 15 percent; Saudi Arabia proved to be the most TMI-sharing country of all at 61 percent, and the country was named the second-most “Twitter-happy” in the world. India and Indonesia trailed Saudi Arabia at 53 percent and 50 percent, respectively.
These numbers may seem a bit surprising — Americans have a bit of a reputation for baring it all, from advertisements to skin-baring celebrities. The Middle East, on the other hand, seems much more conservative, often requesting that U.S. performers cover up before giving concerts.
The data further suggest a connection between a person’s tendency to share online and level of education — the more learned you are, the more you tend to share.
Read more at Marketing Charts.