BET launched “Don’t Sleep” Monday night, its news/talk show vehicle for longtime CNN newsman T.J. Holmes. “We are promoting this show on-air, in-market — we have a Don’t Sleep Tour bus that has been to nearly 20 cities including the RNC, DNC and CBC!” spokeswoman Jeanine D. Liburd told Journal-isms by email Monday, referring to the Republican and Democratic national conventions and the recent Congressional Black Caucus legislative conference in Washington.
A Times Square promotion “started last week and continues throughout this week. It’s a major billboard on 45th street and Broadway AND from 10-11p we have a billboard video roadblock across several screens. It’s a BIG deal!!”
Holmes tweeted on Saturday, “Just drove through Times Square and saw myself on the big screen. Gotta call my mom and tell her I finally made it. #ArkansastoNY” Watch online.
Without Arthur Ochs Sulzberger Sr., the retired chairman of the New York Times Co. who died Saturday at age 86, what would become the Maynard Institute for Journalism Education might have gone out of business in 1974.
Back then, recalled Earl Caldwell, one of the Institute’s founders, the reporter training program for people of color was housed at Columbia University. Fred Friendly, the former CBS News president who was once Edward R. Murrow‘s closest colleague, created the program in 1968, days after the Rev. Martin Luther King Jr. was killed, to hasten racial integration of the news media, as Alice Bonner explains elsewhere on this site.
A Columbia faculty member since 1966, Friendly integrated the program’s top faculty in 1972 by recruiting veteran journalists Bob Maynard of the Washington Post and Caldwell of the Times as co-directors.
Caldwell, now writer-in-residence at Hampton University, recalled Monday that Friendly told program directors in 1974 that the Summer Program for Minority Journalists had run out of money.
But Friendly promised to keep the program going if its leaders could raise what was needed.