‘I Love Howard’ Campaign: A Fundraising Valentine From Alumni 

Organizers aim to harness graduates’ love for the HBCU through a newly launched giving initiative. 

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The campaign is urging supporters to tag blog posts and videos in support of its fundraising efforts, starting today, with the hashtag "#ilovehoward."

Jenée Desmond-Harris is The Root’s senior staff writer and White House correspondent. Follow her on Twitter.