‘My Validity as a Life Coach Isn’t Based on My Personal Life,’ Says Demetria L. Lucas

The Root’s contributing editor has been critical of reality-TV shows but is now featured on one. Here’s why she wants you to give Blood, Sweat & Heels a chance. 

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Demetria L. Lucas in a scene from the new reality-TV show Blood, Sweat & Heels, premiering Sunday, Jan. 5, 2014

Screenshot from Blood, Sweat & Heels

We’re witnessing the democratization of celebrity. There’s the selfie phenomenon, and those impromptu photo shoots in which everyone seems to take part, even for the most unceremonious occasions. The exploitation of our ordinary lives is faciliated by Twitter, Instagram, YouTube and Facebook. Our lives are everywhere. Everyone is everywhere. Everyone is special, therefore no one is special. The same goes for being famous. In 50 years, some predict everyone will be followed around by cameras.

But until then, we are all guilty of indulging in the lives of those who choose to partake in that phenomenon a bit more directly. Yep, we're talking reality television. As she previously discussed, Demetria L. Lucas, contributing editor at The Root, is one of six professional women who will appear in a Bravo reality show titled Blood, Sweat & Heels. It airs this Sunday, Jan. 5, at 9 p.m. EST.

The premise is fairly clichéd: All six women are hustling, building their respective brands in media, entertainment, fashion, etc., in New York City.

In a candid exchange, Lucas chopped up it with The Root about a bunch of stuff, primarily whether she thought she would be compromising the integrity of her brand by appearing on a reality-TV show. Her engagement came up, too, since her fiance is featured—every now and then—on the show. Lucas prides herself on being a fairly open book, given her work as a life coach and dating expert. Even so, we were curious to know what her impetus was for doing the show, beyond the clichéd "I’m doing this to improve the perception of black women on TV."

The Root: How does your professional work influence your relationships with your cast members, especially since issues relating to dating and marriage come up fairly often for successful women?

Demetria L. Lucas: For the last decade, dating and relationship talk has consumed my working life. I’m a life coach, have authored a dating advice book, A Belle in Brooklyn: The Go-To Guide for Living Your Best Single Life, with another book, Don’t Waste Your Pretty: The Go-to Guide for Making Smarter Decisions in Life & Love coming in March. I was the relationships editor at Essence magazine for years, and before that an editor of romance novels at Harlequin. But when I’m off the clock, just like attorneys don’t like to give legal advice and CPAs don’t want to talk taxes, I don’t like to coach or advise over brunch or cocktails. When I have to, it’s frustrating.

In my downtime, I’d rather be a friend, not an expert, which means if someone shares their dating woes, I tend to lean back, listen and let them vent. No one wants to hear, “what you should do is ... ” when they didn’t ask. That said, if we’re chatting, and I think something is blatantly wrong or detrimental to a healthy relationship, I can slip into “coach” mode when it’s someone I care about.

TR: A media outlet once dubbed you the "black Carrie Bradshaw," and in Carrie’s case, she went through some pretty tumultuous times with her relationship with Mr. Big, which at times had women question just how much she knew about dating and love. Do you ever fear that you’ll have a disastrous moment in your personal life, akin to Carrie and Mr. Big’s “runaway groom” incident, that might cause your castmates to ridicule you, or question your professional advice?  

DLL: Carrie Bradshaw was a convenient shorthand to describe me at the time. I was working as a relationship editor at Essence, penning a blog and book about my dating experiences in my 20s. Oh, and I live in New York.

Disastrous moments are a part of life, and they happen to everyone who lives long enough. I recently celebrated the seventh anniversary of my blog, ABelleinBrooklyn.com, which is a humorous take on all the things that have gone wrong in my personal life, from not setting boundaries, being assaulted by a friend, breakups, etc., and how I learned from those experiences. When something else disastrous happens, I’ll write about that, too, and try to find the bright side. Optimism is my signature trait.

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