There‘s a new WNBA sheriff in town. Laurel J. Richie, a veteran marketing executive, has been named the new president of the WNBA.
Previously serving as senior vice president and chief marketing officer for Girl Scouts of the USA, Richie will become the league‘s third president and first African-American head. Richie has also spent decades serving companies like American Express, Pepperidge Farm and Oglivy in corporate marketing.
“The WNBA is comprised of the best female basketball players in the world, and I‘m looking forward to working with these talented women as they strive to achieve their professional goals both on and off the court,” says Richie.
Richie is scheduled to start on May 16 and become only the third president during the WNBA‘s 15-year run.
Read more at ESPN.
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